In everything we do we use knowledge, not guesswork. We want to give brands a personality and a point of view – to be the perfect dinner party guests. Today’s consumer connects with brands across a plethora of channels and devices. It’s our job to consider how brands will stand out across them all to constantly deliver, engage and evolve.

Brand Strategy

Armed with game-changing insights, our focus is to meet business objectives and outline an achievable roadmap for brands to follow. Strategy underpins everything we do, to give roots for how the brand will live, grow, endure and prosper.
 

Brand Implementation

Brands need a range of content and collateral to keep moving forward. This needs to be constant and created with a clear plan in mind. Our team of Art Directors, Copywriters, Designers and Producers ensure that everything created for a brand has a consistent voice across all channels.
 

Paper Stone Scissors was born as a creative and design studio. We passionately believe using these principles will make a brand really shine. Creativity has the power to change the world, and transform brands. We’re dedicated to the craft and devoted to detail. It’s this commitment that has made us one of the leading creative agencies in Australia over the past 25 years.
 

Content Strategy & Creation

When it comes to the content trend, we’re way ahead of the curve. We’ve always created premium content for our clients, but now it’s a fact of life for any brand. It’s crucial to keep the heartbeat ticking. So we weave strategy and production to create content with measurable results. We track, test and learn so we can keep moving forward.
 

Digital Strategy & Design

We have a holistic approach for all our clients, and plan content that can be used across all channels. With digital, there’s a wealth of information at your fingertips. Establishing a digital roadmap helps shape brand positioning and direct innovation.
 

Art Direction

Paper Stone Scissors do an average of 200 shoots per year, making content that is unique, attention-grabbing and eye-opening. Armed with our crew of Art Directors and our in-house Production team, we have travelled all the way from Australia to London, Shanghai to Rio, Paris to Los Angeles and beyond – we’ve even been to Sesame Street!
 

Why we do it

Communications are complex and cluttered. We help brands cut through the noise and get noticed.

Paper Stone Scissors was founded in Melbourne, Australia and we’ve been creating magic for some of the world’s most iconic brands in Australia and Asia ever since.

We specialise in weaving strategy with creative to build brands with imagination, spark and personality. Our unique storytelling and omnichannel offering provides creative solutions to best communicate your brand to consumers. 

For us, design has two dimensions: creative integrity and commercial success. Every project, big or small, is always exacted to the highest standards, considering both creativity and performance.

In 2007, our Shanghai studio opened its doors. China has given us a truly global perspective in everything we do. Immersing ourselves in this fascinating and dynamic market has fuelled our entrepreneurial spirit to think beyond our front door.

In addition to commercial projects, we are dedicated to education, charities and the arts. We want to ensure we are constantly giving back to the design community, flexing our creative muscle for good and contributing to causes that are close to us.

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